A website is far more complex than a simple page of information. It's the bringing together of all the great challenges of design.
It requires ease of use, because without it your visitors will quickly leave. It requires carefully crafted graphic design, layout and typography, much like a poster on a billboard. Studies show on average, that a person will decide whether or not they will look at an advertisement in the first 1.3 seconds. That's roughly one second to impress that viewer with a beautiful masterpiece of art, both eye catching and thought provoking.
While being all this, the website must engage the user, be interactive, respond to their input like a living creature, feeling playful. At the same time, never be a distraction to the user.
The design, layout, interaction and the graphics must always while being present, never hide the content of the website or make navigation difficult. The structure of the website should be so simple; it would seem that it isn't even there.
If all of this isn't a big enough challenge, consider the technical hurdle of ensuring the website is accessible to everyone. While this may seem simple on the surface, this means the coding of the website must be created with international standards in mind, and yet work with all common software, (even though most don't follow standards).
The coding of a website must function perfectly across all web browsers, and across all operating systems, and even perform as expected on mobile phones and game consoles! Lest you be leaving out a large portion of your target audience.
Also for the vision impaired (blurry eyesight, or full blindness, colour blindness) or hearing impaired, or anyone with any form of disability must also be able to easily navigate the site.
Of course there are many other technical issues involved, such as compressing the website down to use as little bandwidth as possible, optimising picture quality while reducing file size. Management of style sheets and templates, maintaining and maintenance of the site structure.
What technologies to use? Will the users have a particular plugin for using a technology or need to install it? Will the users have JavaScript or a web browser with reasonable CSS support?
And yet again, another whole mountain arises when you decide to make your website dynamic with database driven content, user accounts and security against hacking attacks.
All these challenges and more face anyone wishing to create a website, to fulfil all these requirements, and do it on time, and on budget.
This is where Mindinsomnia can help you!
